Brand Manager, Limassol – BML/01/20

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Full Time
  • Post Date: January 14, 2020
  • Apply Before: January 28, 2020
  • Location cyprus, limassol
  • Industry for the position Consumer Goods
  • Company Human Asset Ltd
Job Description

Our client, a well established company operating in the trading industry is looking to recruit a highly motivated individual for the position of Brand Manager for their offices in Limassol. The successful candidate will report to the Marketing Director.

The main responsibilities, among others, include:

  • Constant motivation of the brand in order to create demand and influence the brand image
  • In-depth familiarity of the market and the competitive arena and regular followup of the brand behaviour
  • Good understanding of the fund performance at sales level and formulating marketing solutions which will influence the sales
  • Good familiarity with the brands’ value chain
  • Operating and performance management of the marketability of the brands’ products according to the annual plan
  • Managing the brands’ budget
  • Upkeeping regularly abreast of the ongoing innovations in the marketing world, and internalising them in the work programmes
  • Managing overseas interfaces (owners of the brand/partners)
  • Structuring an annual working programme for the brands
  • Site visits to get to know the customers and the market for checking availability of the products and control of the implementation of marketing processes
  • Formulating marketing solutions to the challenges created in the competition arena
  • Managing the ongoing advertising operations including: ATL, BTO, product production, followup of performance as required and control over the activity
  • Management and followup of the sales promotion activity array:

oEvents: producing the event from beginning to end

oTasting stands at points of sale: initiating the activity, managing the stewards’ activity at the points of sale, exercising control over the stewards’ work, monitoring the availability of the products been tested

  • Reporting to the brandowners/partners at a weekly/monthly/quarterly/annual level
  • Preparing, responsibility and escorting visits of the brandowners

Requirements and Qualifications:

  • Univeristy Degree in Marketing, Business Administration or any related field
  • At least 2 years of experience in a similar position
  • Solid knowledge of excel tools
  • Experience with FMCG products will be considered as an advantage
  • Proficiency in Greek and English language
  • Understanding of Marketing Strategies
  • Service oriented and good interpersonal relationship
  • Ability to work well under pressure
  • Able to work independent and within a team
  • Attention to detail and highly organised
  • Responsibility and decision making ability
  • Creativity

 

If you wish to apply, please submit your cv at https://www.humanasset.com/?p=13356